Saturday, October 15, 2005
I love Robots
An interesting thing today on TV. It is an ad where an automatic vacuum cleaner is advertised. The whole ad builds on the idea that the cleaner is a robot. And the ad ends with people looking into the camera saying "I love Robots". Maybe we are entering the era of robots, finally! Isaac Asimov wrote about our relations and interactions with robots in his famous novels. And in some movies we have seen ads with very similar message as the vacuum cleaner ad, that is, we love robots. I think the idea of robots as a way to interact with artifacts will be more common. The whole idea of artifacts that behave, move and interact with humans is such a powerful idea and image, proven to work in all kinds of fiction. That attractive quality will probably pursuade us to willingly move into the Age of Robots!
Posted by Erik Stolterman at 7:56 PM