One of the most interesting observation I have done lately, for instance at the Nordes design conference in Stockholm, is the drastically increasing demand for design argumentation. It seems that the pressure on designers are increasing, not only to come up with unique and desired designs, but also to create convincing reasons for the design. At the conference it was obvious that when the understanding of design increases among design clients, they are asking for substantial and elaborate arguments for why they should chose a specific design.
This change is interesting and creates a new situation for any design education. It is not enough to develop designs, students also have to develop their ability to reflect, reason, and argue for their design. The argumentation in design corresponds to methodological considerations in science. However, they are completely different in nature, purpose and form.
I think that all design educations need to take this new challenge seriously and include in design courses a higher awareness of design argumentation, and how to develop it.